Blog Posts

Explore my favorite tips and tools to help your business grow.

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MARKETING TIP
How to Name Your Business​

Are you planning to start a new business? Here are some tips for choosing the right name, a key tool to use in the process, and the story behind the name Six40 Marketing.

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MARKETING TIP
​​Logo vs. Brand - What's the Difference?​

Logos and brands are often talked about, but rarely explained. Here you can find out what they are, how they are different, and the important role each plays in representing your business.

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MARKETING TIP
​3 Key Elements to an Inviting Website​

According to research, 94% of people cited a website's design as the reason they mistrusted or rejected the site, and 48% of people cited a website’s design as the number one factor in deciding the credibility of a business. Find out why this is, and the 3 key elements your website needs to be inviting.

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MARKETING TIP
​5 Reasons Why Your Business Needs a Website​

Social media is a great tool for connecting with customers, but without a website, your business is missing out on opportunities you simply can't afford. Here are 5 reasons why your business needs a website.

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MARKETING TIP
​​What You Need to Know About Alternative Web Extensions​

Alternative website extensions ( such as . me or .church ) have been gaining popularity, and while many are considering this new option, there are some things worth noting before you make the switch.

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BUSINESS TIP
​Tips for Getting Organized Using Asana​​

Staying organized can be a constant battle. Here is a behind the scenes look at how I stay organized, productive, and always moving forward using my favorite tool  - Asana. 

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MARKETING TIP
​How to Manage Your Social Media Marketing With Little Stress and No Budget​​

Social media doesn't have to be complicated. Even if you own and operate your own business, you can still manage your social media presence with minimal effort and absolutely no budget. 

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MARKETING TIP
How to Fix Your Facebook Link Preview

You've drafted, edited and polished the perfect post. You can't wait to share it with the world, but when you do, you're left with less than stellar results when Facebook's link preview displays the wrong image. Here's how to fix it.

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MARKETING TIP
​​How to Share on Instagram​

Instagram is tricky when it comes to sharing a post you love. Although you can easily share to Facebook and Twitter, it takes some effort to repost something on Instagram. Here are 4 free options for sharing some IG love.​

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Client Highlights

Here's a behind the scenes look at some of my recent projects.

CLIENT WORK
International Justice Mission

For eight months, I have had the privilege of working with IJM and their web agency by serving as a consultant and managing the redesign of both IJM's website and gift catalog.  Get a behind the scenes look at their new sites, and discover how you can be a part of ending slavery.

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CLIENT WORK
​Tates Creek Baptist Association

Here's a behind the scenes look at Tates Creek Baptist Association's complete rebrand solution including their logo concepts, complete rebrand results, and a challenge we conquered along the way. ​ 

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CLIENT WORK
​The Cathy Black Legacy

Cathy Black devoted over 40 years of her life teaching, guiding, and encouraging young artists at Brigham Young University. Here is a behind the scenes look at the brand and website designed to remember and advance her legacy.

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CLIENT WORK
Sam Monroe

Sam Monroe is a drummer, instructor and composer based in Washington, D.C. He has played with bands around the world, and has a heart for teaching and encouraging aspiring musicians. Here I share a behind the scenes look at his new website, and the process behind its creation.

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CLIENT WORK
Cascade Strategies

Get a behind the scenes look at the new brand and website designed for Cascade Strategies, and learn what the client had to say about his results. As a bonus, you'll get a glimpse at the project flow behind the design, and see the evolution of their brand from logo concepts to complete brand results.

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